blossom branches as a statement

blossom branches as a statement
Inleiding - blossom-branches-floral-design

Blossom branches symbolize renewal and the beginning of a new season. That is why they return every year in professional floral arrangements. From peach blossoms to cherry blossoms, these branches instantly create atmosphere and emotion. They also add height and elegance to any design. As a result, blossom branches are used in professional floral arrangements every season as a powerful and refined design element, both for retail presentations and project-based purchasing.

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blossom branches: from tradition to trend

Blossom branches have become a recognizable and beloved seasonal element in professional floral design. In the Netherlands and Europe, they mark the beginning of spring each year, when supply and demand converge in a powerful commercial momentum for professional floristry and wholesale. The season gets underway in January and grows towards spring to become a fixture in retail, events, and project-based purchasing. Thanks to a combination of availability and smart planning, supply remains stable and usable until June. Popular varieties include peach blossom, cherry blossom, crabapple blossom, magnolia, forsythia, and chaenomeles, each with its own color, bud structure, and character.

“From January to June, blossom branches define the spring look in professional floral arrangements, playing a prominent role in weddings and special occasions,” says Gerard de Ruijter, buyer at Greenflor.

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why do blossom branches define the design image?

Blossom branches combine natural softness with strong visual impact, making them a perfect fit for modern floral trends. They symbolize growth, freshness, and optimism, exactly the look that brands and stores are looking for today. Blossom branches come into their own in minimalist and organic styles, while also making a strong impression in luxury retail and hospitality. What's more, they create height and dynamism without looking heavy. This makes blossom branches ideal for large spaces, seasonal campaigns, and commercial presentations.

peach blossoms

Peach blossom is a definite seasonal favorite for professionals at Greenflor. The soft color nuances and refined branch structure create subtle height and an elegant look.

cherry blossoms

Cherry blossom stands out thanks to its strong branching and full bloom, which effortlessly creates volume. Within the Greenflor range, this branch is considered a distinct seasonal statement.


ornamental apple blossom

Ornamental apple blossom is a versatile addition to Greenflor's spring range. The delicate flowers and natural branching make this branch highly versatile for use in retail and event concepts.

Get your ornamental apple blossom now

magnolia

Magnolia stands out for its large, velvety flowers that bloom early in the season on sturdy branches. The combination of scale and refinement instantly gives any design a luxurious and statement-like character.


forsythia

Forsythia heralds the arrival of spring at Greenflor with its distinctive yellow blossoms. The sleek branch structure and bright color bring energy and contrast to any design.

chaenomeles

Chaenomeles stands out for its robust branches and expressive blooms. This flowering branch adds character and dynamism to seasonal displays.


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from cultivation to design: quality matters

Blossom branches are grown at specialized cultivation sites where timing and bud development are key. Growers carefully control flowering and harvesting times, ensuring consistent quality. After harvesting, the branches are quickly selected based on length, bud density, and firmness for professional use. Their natural shape and structure make them suitable for consistent use in professional applications. Careful selection and processing guarantee a fresh appearance and optimal shelf life for professional use in wholesale, retail, and event design.

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about Greenflor

Greenflor is the trendsetter and importer of unique flowers and natural decoration. Our passionate team selects the most extraordinary products for florists, wholesalers and garden centers. Every season, from winter to summer, we offer exclusive and perfect flowers. With our wide range of fresh and dried flowers, Greenflor ensures that you can enjoy beautiful seasonal flowers all year round.