exclusive peonies directly
from southern france

Our journey begins in the heart of France, where the idyllic peony fields of Kwekerij Rietkerk greet us. As we drive through the charming villages surrounding Bordeaux, we arrive at the land owned by Edward, who is busy loading his first shipment of Pink Hawaii peonies, ready for their destination in the Netherlands. This marks the start of a season in which Greenflor will exclusively receive 2.5 million peony stems.Ā

peonies for wholesalers and florists
Edward Rietkerk, a Dutch grower with a passion for peonies, moved to Southern France in 2010. His search for the perfect soil resulted in a thriving 26-hectare nursery. Here, he cultivates 33 different varieties of peonies, all bursting with color and strength. His collaboration with Greenflor has elevated his flower wholesale business to the next level.Ā

discover our peony partnership
About 10 years ago, a unique partnership between Rietkerk and Greenflor began. Former Greenflor director Cees de Mooij was looking for a reliable supplier of peonies, while Edward was in search of a stable market. Since then, Rietkerkās fields have expanded to 26 hectares full of exclusive flowers. Each year, millions of stems find their way to florists and wholesalers who choose Greenflor as their trusted supplier.Ā
peony season = pure joy
maximum quality for your flower selection
The production of peonies at Rietkerk is closely monitored by Bert van der Kroft, the logistics manager and quality controller. He works with the nursery to ensure that every stem meets Greenflorās high-quality standards. Bert oversees the process, from the first sprout to perfect bloom. This attention to detail and quality ensures that Greenflorās peonies are of the highest caliber.Ā

forward-thinking flower wholesaler
Greenflor continues to work closely with Rietkerk to optimize the process. By continually innovating and monitoring, we can guarantee perfect timing and quality for every peony selection. This allows us to make seasonal predictions and offer our customers the best exclusive flowers.
Greenflorās peony assortment has never been stronger. From early spring to late autumn, wholesalers and florists can rely on a constant supply of high-quality peonies. Greenflor remains committed as a total supplier, offering a flower selection thatās perfect for any occasion.Ā

about Greenflor
Greenflor is the trendsetter and importer of unique flowers and natural decoration. Our passionate team selects the most extraordinary products for florists, wholesalers and garden centers. Every season, from winter to summer, we offer exclusive and perfect flowers. With our wide range of fresh and dried flowers, Greenflor ensures that you can enjoy beautiful seasonal flowers all year round.